Altair announces separate brands for intercom and audio solutions
Altair announces separate brands for intercom and audio solutions
Altair Audio has announced that its product catalogue will be separated into two distinct brands, Altair Intercom and Altair proaudio. Both brands will have an individual corporate image, pricing policy and distribution network.
The company said that the decision was made to give its audio products the right relevance, space and commercial framework, as well as to simplify the structure and catalogue of its intercom brand. Altair Audio believes that the move can achieve greater overall relevance, market presence, improved service and will offer more prosperity for both brands.
Currently, users can view the manufacturer’s full catalogue at its current website and also on its new temporal site for Altair proaudio.