Mayerl to drive sales at SE Audiotechnik

Andreas Mayerl has taken on the role of sales director at SE Audiotechnik. The Solingen-based loudspeaker manufacturer has entrusted the industry veteran to enhance relationships with existing customers in addition to developing new business.

Mayerl, whose name has been synonymous with the HK Audio and Hughes & Kettner brands over the past three decades, is well-positioned to take on the new challenge. As head of international sales at HK Audio, he was responsible for building up the brands’ worldwide distribution networks.

“I am very excited that Michael von Keitz has offered me the opportunity to work with him and his team," said Mayerl. "SE Audiotechnik offers a range of unique and interesting sound reinforcement systems for production companies and installers. Already well-known in the Chinese market, I look forward to working with existing and new distribution partners to grow the presence and reputation of SE Audiotechnik around the world. And with its very strong and diverse team of engineers based at the HQ in Germany and at our factory in Jiashan, one can expect many more exciting products to come."

“We are very proud to have appointed such a high-calibre sales expert,” added SE Audiotechnik founder and owner, Michael von Keitz. “This allows us to bring our products to the market faster and more efficiently, internationally, and to serve our existing customers even better. Especially now, I think you have to invest in the industry and be courageous, so that together we can finally overcome these very tough times.”