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Masters of production

Masters of production

Masters of production

Avid has announced the next-generation Maestro | Engine real-time graphics and video hardware rendering platform for its Maestro Graphics product line. Maestro | Engine scales from HD and 1080p to UHD supporting both SDI and video over IP interfaces. As the successor to Avid HDVG, Maestro | Engine enables broadcasters to introduce new production capabilities – including 3G, UHD, HDR and IP workflows – alongside their current HD/SD SDI workflows, with minimal disruption. Available in two configurations – Maestro | Engine and Maestro | Engine 4K – the platform works with all Maestro graphics suite solutions, providing performance, scalability and format that will reportedly surpass users’ current and future broadcast requirements.


Staying with the Maestro theme, Avid has unveiled Maestro | PowerWall, the next-generation Maestro | TD Control described as an innovative display control and management solution that is said to make it easy to present, manage and control rich media across multiple high-resolution studio displays. Maestro | PowerWall includes pre-production tools that enable users to respond immediately to last-minute production changes and quickly be ready to air, without relying on external resources. It features a new touchscreen user interface that is described as simple to use, making it easy for a single operator to control and play a symphony of rich media across all videowalls and studio displays.

Meanwhile, MediaCentral | Editorial Management is the foundational component of the larger MediaCentral for Post solution, designed specifically for the needs of smaller postproduction and broadcast teams working with Avid Nexis. Purpose-built to accelerate postproduction, MediaCentral | Editorial Management is said to enable teams to create and collaborate faster and more effectively in an increasingly competitive environment. For Avid editors, it provides an integrated media panel within Media Composer | Ultimate, making it easy to search and access bins and clips across an Avid Nexis library. Users can browse, search and organise media using MediaCentral | Cloud UX in any web browser or mobile device.



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